Hints & Tips

10 Tips To help keep your customer & prospect database clean & up-to-date

I am passionate about Direct Marketing and firmly believe that companies who do market to their clients & prospects regularly & consistently do better in Business. I’m not on my own. According to the recent research results from the DMA which stating that 23% of sales throughout the UK are gained via direct marketing, with

10 Tips To help keep your customer & prospect database clean & up-to-date Read More »

23% of sales is generated by direct marketing – can you afford to ignore the statistics?

News flash!! 23% of sales are generated by direct marketing – can you afford to ignore the statistics? According to a recent survey undertaken by the Direct Marketing Association (DMA), direct marketing generated an average of 23% of sales in 2011. With 4 out of 5 companies providing Business to Business (B2B) services being the

23% of sales is generated by direct marketing – can you afford to ignore the statistics? Read More »