Read all our hints and tips around the data we provide and how to get the most of our contact lists for your marketing exercises.
Would you like to contact up to 1000 ideal prospects to generate new business for your company? We understand the pressures on companies when generating new business. Sending emails, making sure prospects receive a follow up telephone call!! All very time consuming but non the less very important when trying to generate new business. This […]
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Here are a few Top tips for successful telemarketing campaign. Gain an immediate interest from the customer. You only have a few moments to make a good impression so think of two or three sentences that have the wow factor that gain their attention and interest as quickly as possible. Also at this point don’t
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Positive attitude to business Have you ever noticed how your attitude can affect your business? Having a positive attitude is infectious and those around you will pick up on your positive energy including your customers, staff, and suppliers, and all those that you come into contact with. Likewise if you have a negative attitude people
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How much do you spend on you marketing? Do you know what your Return On Investment is? A common definition of Return on Investment involves looking at the cost of a marketing campaign relative to the profit generated. For example: You invest £1,000 into a campaign and sell 30 items, each of which brings with
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Keeping your existing database up to date can be a really time-consuming job – especially following a direct mailing campaign. So how can you make sure you contact the right person at the right address? Don’t waste money sending unnecessary mailings to wrong addresses, or to someone who doesn’t want to receive mail. This not
Customer profiling is all about getting to know your customers and the similarities between them. With a good customer profile, you can market to them at the right time, with the right products or services. But just who are your best customers? Many companies say that they know who their customers are and they market
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With any data purchase, you can expect to see a variety of data selection criteria. This will range from basic information such as industry and location, to more specific information such as turnover, number of employees, year established etc. You need to ensure you choose the right criteria for your campaign One way is to
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Networking is a great way of gaining valuable contacts who can help you to grow your business. But so many people find it difficult, or don’t network to their potential. To help you avoid that, here are our 10 Top Tips to Successful Networking: 10 Top Tips to Successful Networking Follow up on referrals. If
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Here are some tips to help you boost your sales. 1- Run a customer marketing campaign Few businesses market to their own customers as well as they could, leaving a potential goldmine of opportunity behind. Your customers are your most valuable resource, so you don’t want to risk losing them. Get to know as much
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A successful direct mailing campaign is said to be 70% the list, 20% the offer and 10% the copy. But how do you turn that formula into success? Well, here are our 6 steps to a successful direct mailing campaign: Get Yourself an Accurate, Targeted List It’s essential that any direct mail campaign begins with
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