ICO Issues New Direct Marketing Guide The Information Commissioner’s Office (ICO) has recently updated its free Direct Marketing Guide in light of the recent announcements regarding the imminent changes to GDPR (General Data Protection Regulations). It is also with the aim of better informing not-for-profit organisations (such as charities) of their obligations following a spate […]
ICO Issues New Direct Marketing Guide Read More »
In 2018, new rules will come into force regarding Data Protection, called the General Data Protection Regulations ( GDPR ). These changes will impact the way your business must treat data in general, besides adding how you must mitigate any breach that occurs. Whilst the final wording has yet to be agreed (and as such,
General Data Protection Regulations (GDPR) Read More »
Personal Data in the Business to Consumer (B2C) world is fairly straightforward – everything is Personal Data, because it refers to a person, i.e. a consumer. However, there is a common misconception that Business to Business (B2B) data is purely business and therefore does not include any Personal Data. It’s a simple mistake to make
What Constitutes Personal Data in B2B? Read More »
I read a couple of interesting blogs recently regarding the anticipated surge in direct marketing as we lead up to the referendum as to whether or not the UK should stay in or leave the European Union (EU). An Unfair Situation? Despite one such blog suggesting the referendum could signal happy days for many data
The EU Referendum’s Effect on Direct Marketing Read More »
When you send an email to several people, knowing when to use Blind Carbon Copy (“BCC”) rather than simply “To” or Carbon Copy (“CC”) is essential. Here’s why… It’s a Matter of Visibility When you include someone’s details in either the “To” or “CC” section of an email, those details will be visible to everybody
Why Knowing When to Use BCC is Important Read More »
This Month’s Newsletter! HAPPY NEW YEAR! Feliz Ano Nuevo! Bon Annee! Frohes Neues Jahr! Apologies for any nations I’ve omitted, but this is the extent of our linguistic capabilities I’m afraid! Nevertheless, the sentiment goes out to all. May 2016 bring you all you wish for both in business and pleasure. This month focuses on
January Newsletter Read More »
Every New Year, many business owners take the time to sit down and undertake a Business Review, to make sure that they’ll be able to keep their company on the right track. Also, to check that the business has the necessary tools and understands the necessary activities to ensure its goals will be met. We
Tips for a New Year Business Review Read More »
Well, I’m not sure where this year has gone, but it’s gone. A little over 2 weeks and it’ll be 2016! It’s been a fantastic year for us here at Bubble Towers, so first things first, thank you to all our clients, prospects, suppliers, fellow networkers, colleagues and contacts for making this such a memorable
A Clayton Christmas Read More »
Email Marketing is a great way of getting your message to your target audience – emails go straight to your target’s PC, laptop, tablet, phone – right there for them to view immediately. However, a couple of recent reports indicate that whilst Email Marketing remains arguably the most simple and cost-effective way of sending a
How to Get Email Marketing Right Read More »
This Month’s Newsletter! Wow – December newsletter already? Where did this year go? There can be only one topic for this month’s newsletter can’t there…yes, you guessed it…FROZEN!!! OK, so you didn’t guess it – you thought I was gonna say Christmas, right? Well wrong! Christmas is almost upon us, sure, and the thought of
December Newsletter Read More »
So, now you’ve purchased your data using all the hints and tips I gave in Part 1, let’s see if we can ensure the campaign achieves the best possible results. When Buying Data, employing these tips within your campaign will help improve your chances of seeing some really positive results. As with Part 1, this
How to Maximise Your Data Purchase – Part 2 Read More »
International Business Data List call now on 01274 965411 The International Business Data List is a database of companies across the globe. It includes all industry sectors and comes with several selection options. Background to the International Business Data List The International Business Data List contains full contact details of senior decision makers within international
Do You Want To Contact International Businesses? Read More »
Local Businesses List for College Employer Engagement Officers This is a database of senior decision makers within companies that are local to your college. It includes businesses of all industries and sizes, allowing Employer Engagement Officers to promote graduate placements and apprenticeships for your students. Background to the Local Businesses List This database contains full
Do You Want To Contact Local Businesses for Employer Engagement? Read More »
Schools and Teachers Database List The Schools and Teachers Database List is a database of over 1/2 million teachers within UK schools. It includes Head Teachers, general teachers and other contacts within thousands of UK schools. Background to the Schools and Teachers Database List The Schools and Teachers Database List contains full contact details of
Do You Want To Contact Schools and Teachers? Read More »
For the UK Engineering Database Call 01274 965411 for a count and a Quote This is a database of engineering companies within the UK. It includes sole traders, right through to multi-national giants who export to other countries. Background to the UK Engineering Database List The UK Engineering Database contains full contact details of senior
Do You Want To Contact UK Engineering Companies? Read More »
This is a database of manufacturing companies within the UK. It includes sole traders, right through to multi-national giants who export to other countries. Background to the Manufacturers Database List The Manufacturers Database contains full contact details of senior decision makers within UK manufacturing companies. It incorporates manufacturers of food, chemicals, clothing, metals, machinery…to name
Do You Want To Contact Manufacturers? Read More »
How to Maximise Your Data Purchase – Part 1 Your Data Purchase could be the start of something beautiful for your business, especially if it’s used correctly. Ensuring you get the most out of it begins even before your purchase, though continues way afterwards too. Those of you who are regular readers of our blogs,
How to Maximise Your Data Purchase – Part 1 Read More »
A 2015 survey conducted by Royal Mail Data Services has highlighted a startling statistic – that less than 40% of businesses take Database Cleaning seriously! Well, that’s what I take from the stats anyway – read on and tell me what you think… The survey, conducted throughout this year, has shown that 63.3% of UK
Are Database Hygiene Services a good Investment? Read More »
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