Read all our hints and tips around the data we provide and how to get the most of our contact lists for your marketing exercises.
A couple of weeks ago, we changed our company’s telephone supplier. The catalyst for changing was simply a cold call I received (proof in itself that a) telemarketing companies still works and b) we practice what we preach), during which the salesperson promised cheaper bills, based upon our consumption. We weren’t looking for a new […]
You Cannot Be Serious……. How To Lose Newly Won Customers! Read More »
This weekend, like many others, I went for a ride on my bike. Whilst ordinarily, I am with my hubby Steve, he was otherwise engaged this time, so I was alone. As I was merrily riding along towards Keighley, I hit a pothole which sent that knowing shudder down my spine – knowledge that I
Useful direct marketing tips to help you develop your marketing strategy. Some of you may have heard that a prospect needs to be contacted by a business an average of 7 times before they will buy. In essence, what this relates to is that regular contact breeds familiarity, with which comes a feeling of trust,
7 Touch Marketing Plan Read More »
Last year, I said to my husband Steve that I was going to ride one or two Sportives – timed cycle rides / races of varying distances, often around 50-100 miles. Last year came ….. and went ….. without my having ridden one! You may recall that we both rode the Pedal For Pounds charity
How Are You Progressing Towards Your 2013 Goals? Read More »
This week’s blog was inspired by a recent call I received. The person in question was requesting an email address list for an upcoming direct marketing campaign and came to me having been recommended by a mutual contact. They wanted help and advice on how to be sure they maximised their campaign. I receive frequent
Make The Most Of Your Direct Email Marketing Campaign! Read More »
How do you get new business? During one of the networking events I attended last week, one of the other attendees stated that he gets 100% of his business through Twitter and that he was after ideas of how to gain new business. This got me thinking, how many businesses don’t take advantage of the
You’ve Got To be In It To Win It! Read More »
As many of you will know, both Steve and I are huge cycling fans. It might therefore seem an obvious choice to blog about something so close to our hearts, given the Lance Armstrong interview with Oprah Winfrey that aired on TV last week, so I will…..with a positive emphasis! Whilst I have no doubts
Mistakes happen……It’s how you deal with them that matters Read More »
I may have lost a client recently, because I couldn’t keep a promise. The client in question required a business email list urgently and, having sourced a business list owner who could promise timely delivery, I placed the order and made payment. The business list in question, which was only a small order, was promised
The Importance of Keeping Your Promises Read More »
Happy New Year to all of my blog reading friends…..I hope the festive season was enjoyable and that Santa treated you all well. It’s been three weeks since I blogged – I dared to take some time off! – and thought I’d kick off my 2013 blogs by asking you what impression you believe your
The Importance of Giving a Good Impression in Business Read More »
Well what can I say – this is my last blog of 2012 and I ask you, where has this year gone? As we say goodbye to the last 12 months, this week’s blog focuses on the highlights of the past 12 months and what we can all do to ensure 2013 is the best
What Are Your Business’s New Year’s Resolutions? Read More »
listen to ‘Who will you contact?’ on Audioboo
Who will you contact? Read More »
You know I’m a blogger…..ne’er a week goes by where I don’t impart some of my wisdom / general observations in your direction, be that direct marketing tips, advice on your mailing list or tales of incidents that have occurred in my life that I deem “blog-worthy”. This week is no different, although no listbroker
The Power of Social Media – Who are you going to contact? Read More »
listen to ‘12 Christmas Business tips’ on Audioboo
12 Christmas Business tips Read More »
This week we have a guest blog from Andrew Miller the author of “Hope Won’t Pay the Wages” www.hopewontpaythewages.co.uk” Andrew is a local coach who helps business owners through change within their personal and business life. I met Andrew at a networking event and was so inspired that I asked him to share some festive
The Twelve Business Tips for Christmas – Guest blog Read More »
This Thursday, after leaving the Direct Marketing Association (DMA) networking session at 8pm, we headed to our local pub for a relaxing drink. Having been providing companies data since 7am, we felt we’d deserved it. The first pint, as is often the case, didn’t take long to consume, so Steve went to the bar
What Does Your Company Name Say About You? Read More »
listen to ‘Mind your language from Data Bubble ’ on Audioboo
Mind your language from Data Bubble Read More »
I issue frequent blogs about HOW TO gain business – that is, after all, my business as a data broker – helping other businesses to grow. This week, I experienced something that inspired me to create my blog around HOW NOT TO gain business, in the hope you ensure you avoid similar flippant linguistic mishaps!
Mind Your Language!! Read More »
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