General

Read all about our services and further information around the subject of using our lists for your marketing exercises.

content marketing calendar

How Buying Marketing Lists Works

How Buying a Marketing List Actually Works   Ever wondered how buying a marketing list for your marketing campaigns work? You’re not alone. Most Sales and Marketing Managers assume it’s as simple as picking a provider, paying up, and firing off emails. In fact, they often leave the sourcing of the marketing lists down to […]

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Inbound or Outbound Marketing pt 2

What is Inbound Marketing? 🔍

What is Inbound Marketing? 🔍     Inbound marketing is a passive approach where businesses create valuable content that attracts potential customers naturally. Instead of pushing messages out, inbound marketing pulls people in by solving their problems or answering their questions. Common Inbound Marketing Tactics: âś… SEO (Search Engine Optimization) – Optimizing your website so

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compliant direct marketing

Breaking through the noise

Difficulty Reaching Decision Makers: Breaking Through the Noise Even if you have the right leads, getting through to decision-makers is harder than ever. Executives are bombarded with emails, calls, and messages daily—meaning your outreach needs to stand out. 🔴 Why It Happens: Decision-makers are overloaded—they receive dozens of sales pitches daily. Gatekeepers & spam filters

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award

Data Bubble Secures Two Prestigious Awards for 2025!

Data Bubble is proud to have won TWO Prestigious awards for 2025! We are delighted to share that Data Bubble Consultancy has been honoured with two outstanding awards✨ Data Broker of the Year 2025 – UK✨ Client Service Excellence Award 2025These recognitions highlight our unwavering dedication to empowering businesses with effective, compliant, and results-oriented marketing

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compliant direct marketing

Understanding Direct Marketing – Part 4

Part 4 of Understanding Direct Marketing Best Practices for Compliant Direct Marketing   Gain Consent Where Required – Ensure email, SMS, and TPS-registered phone marketing have proper opt-in consent. Maintain Clear Opt-Out Options – Provide recipients with an easy way to unsubscribe from marketing communications. Respect the Telephone Preference Service (TPS) – Do not call

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consent for direct marketing

Understanding Direct Marketing – Part 3

Part 3 of Understanding Direct Marketing Purchasing Consumer Data – Breaking Down the Marketing Methods and Their Legal Basis   ???? Postal Marketing – Legitimate Interest Marketing via post can be done under Legitimate Interest, provided that the marketing activity does not infringe on consumer rights or expectations. As such you can purchase consumer data

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legal basis for direct marketing

Understanding Direct Marketing – Part 2

Part 2 of Understanding Direct Marketing What is the Legal Bases for Direct Marketing When handling consumer data, there are two main legal bases to consider: Consent – The individual must give explicit permission for their data to be used. Legitimate Interest – Marketing activities must be necessary and not override consumer rights. The table

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direct marketing

Understanding Direct Marketing Campaigns – Part 1

Part 1 of Understanding Direct Marketing First of all … What is Direct Marketing? Direct marketing refers to any form of communication aimed directly at consumers to promote products, services, or brands. This includes channels like email marketing, telemarketing, SMS marketing, and postal marketing. The ability to use consumer data for marketing purposes depends on

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