Whilst catching up with all the latest news and views from the Direct Marketing Association (a must-read), I came across a fascinating article about the Lidl supermarket’s #LidlSurprises marketing campaign. Now, I have been aware of the campaign as I have seen the TV adverts, but the article alerted me to how well-crafted their campaign […]
A Big Marketing Campaign made of ‘Little Surprises’ Read More »
Well, there’s been all kinds of weather in the last week or so; high winds, heavy frost, black ice, gallons of sleet and snow and the odd bit of early morning sunshine thrown in for good measure. All this has made getting around somewhat problematic. Schools have closed in their scores throwing working parents into
The Ultimate Marketing Tip – via your Weather Forecast Read More »
If you or your company make sales and/or marketing calls, the following information is a must-read: The Information Commissionaire’s Office (ICO) is likely to be making Directors personally responsible for TPS (Telephone Preference Service) breaches. Although the new laws do not change until later this year and the proposals haven’t been formalised as yet, there
TPS News – Does Your Company Telemarket? Read More »
Happy New Year!!! I hope your festive season was full of joy and merriment! Now, if I asked you how much telemarketing you plan on doing for your business in 2015, experience tells me that many of you would groan (apart from the ones that out-source this function)! It seems to be one of those
Top 5 Telemarketing Tips to Ease the Fear! Read More »
This Month’s Newsletter! With only 353 shopping days until Christmas (if my calculations are correct, which is seriously debatable!), may I firstly take this opportunity to wish all our clients, contacts, colleagues, suppliers and all a very Happy New Year! I hope this year turns out to be your best and most prosperous ever!! We
January 2015 Newsletter – Happy New Year! Read More »
How Steve saved Christmas – (poetic stylee) ‘Twas the night before Christmas and all through the house Not a creature was stirring, not even my spouse The stockings were hung and made ready with glee One for each dog, one for Steve, one for me! The dogs were nestled all warm and snug in our
How Steve Saved Christmas – (poetic stylee) Read More »
Call 01274 965411 for a quote.. Using the Comprehensive database we have selected a list of UK companies that are required to store confidential documentation. For example Patients charts, client files, medical history. This file currently contains approximately 59,000 records of head offices / Single site such as Solicitors, Debt recovery, Insurance claims, Vets and
Do you want to target UK companies who need to store Confidential Documents? Read More »
At Bubble Towers we like to keep our fingers on the pulse of all things marketing related. We like to know about new industry trends so we can pass on our insider knowledge to our clients. This week was no exception as I came across a research findings report from the DMA (Direct Marketing Association)
In the Mix: Telemarketing’s New Groove Read More »
I can hardly believe it. Data Bubble is 5 years old! And what an amazing roller-coaster ride it’s been. As we all know, running a business can be truly hard graft. It absorbs all your time, energy and capacity – especially as a fledgling business finding its feet. This week I have been in introspective
Five Things that 5 Years in Business has Taught Us Read More »
November Newsletter! Happy Halloween, Happy All Saints’ Day and Happy Guy Fawkes Night – in fact happiness is reigning supreme at Bubble Towers this month. WE’RE 5 YEARS OLD!!! Yes, it’s Happy Birthday to Us, as 29 October 2014 saw us reach the end of our 5th year of trading. HUGE thanks go to all
November Newsletter – Happy Birthday To Us! Read More »
It’s celebration time at Bubble Towers! Data Bubble has reached the milestone of being 5 Years Old! Steve and I are acting a bit like proud parents – ‘can’t believe how time has flown’ and ‘look at our baby all grown up’! Time really has flown since those early days, working alone out of a
It’s Data Bubble’s Birthday!!! Read More »
An email campaign is an effective lead generating tool and one that can lead your prospects down the sales funnel into being valued customers. However, there are a few things to bear in mind if you are to maximise success. Your marketing data is paramount It is important to keep growing your contact list, but
10 Tips for Email Campaign Success Read More »
Speaking of lists, I came across an interesting quote this week by the writer Umberto Eco, who said; ‘We like lists because we don’t want to die’. Steve concurs with Mr Eco’s assertion (being the organised, list-maker that he is, as it allows him to tick off what is required and then really get out
Marketing Agencies – It’s about how good your list is Read More »
How Colleges are using Targeted Data to Attract Students I was asked by a colleague at a Networking event this week about the industries we most commonly work with. She was mildly surprised when I told her about our work with colleges across the UK. ‘Why would a college need to purchase data?’ she asked.
Colleges use Targeted Data to Attract Students Read More »
At the risk of alienating you, dear reader, I have to tell you that in the last week the ‘C’ word has been used a lot around here. Mainly by Steve, and with good cause I hasten to add. There’s no easy way to break this to you folks, but Steve just said CHRISTMAS It’s
You Gotta Love a Man with a Direct Marketing Plan. . . . Read More »
If so call 01274 965411 for a quote White Collar Workers Database List This is a database of companies within the UK that are traditionally considered White Collar. It includes typically office based industries / professionals and includes sole traders, right through to multi-national corporations. Background to the White Collar Workers Database List The White
White Collar Workers Database List Read More »
Well, it’s been an interesting couple of weeks in the sporting world. Nothing has surprised Steve and I more than seeing the eye-watering defeat of Louis van Gaal’s Manchester United by MK Dons. This was the second round of the Capital One Cup and you could be forgiven for thinking that MK Dons were punching
Don’t Underestimate the Opposition (from Van Gaal) Read More »
Happy September everybody! Well, its return to school for many kids this week, giving mums, dads and grandparents a well earned rest. And I don’t wish to upset anybody with what I fear may be construed as being premature mention of a certain red-cloaked and white-bearded individual, but spoiler alert – there is mention of
September Newsletter Read More »
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